Marketing Strategy & Planning can be a very simple process. It does not require a multi-page document or a lot of money, but it does require a bit of common sense, clear goals, and a realistic understanding of what can be accomplished based on the time and money available. This workshop will offer a practical approach for creating or refining a marketing plan for your business, and implementing pragmatic marketing activities that make sense for you, based on your business goals.
MEET THE PRESENTER:
About Terri Dautcher
Terri Dautcher spent 20+ years as a hiring manager in service-sector organizations. She has worked with many small and mid-sized businesses to help them improve their operations through strategic staffing activities. Terri teaches part-time for Plymouth State University and runs a successful consulting practice.